- 42, interflex complex trichy road near Rvs college of Arts and Science sulur Coimbatore 641402
Founder Message
Cancer a word that embodies fear and uncertainty, with origins often hidden in the products we use and the choices we make. This truth sparked my mission to combat these unseen risks, leading to the creation of 
. a brand rooted in Natural Beauty Cosmetics in Coimbatore.”Treyfa” stands for “try far,” a commitment to SAFE , 
NATURAL 
& EFFECTIVE SOLUTIONS 
. Our products are more than cosmetics they are a promise to protect health without compromising beauty. As a proud provider of Natural Beauty Cosmetics in Coimbatore, we’re dedicated to offering safer alternatives for your skin and hair. Join us in striving for a healthier, safer tomorrow because at TREYFA, we will never stop trying.
Parimala Gnana Soundari
Founder Of Treyfa
The History of Treyfa
Founding Vision (2020)
Treyfa was founded on 7th July 2020 by Parimala Gnana Soundari, a visionary researcher passionate about revolutionizing the cosmetics industry. As the lead researcher and chairman, Parimala aimed to create products that prioritize both beauty and health. Witnessing the harmful effects of carcinogens commonly found in beauty products, she embarked on a mission to craft safe, effective, and innovative alternatives.
The company was established under the umbrella of Backero Private Limited, with its headquarters in Dindigul, Tamil Nadu. Treyfa aimed to become a brand synonymous with trust, quality, and safety in the cosmetics world.
Pioneering Innovation: India’s First Cancer-Free Cosmetics (2021)
By 2021, Treyfa introduced its first line
